Marketing software features for health & wellness practitioners
What can you actually do with Alvéya?
Alvéya has all the marketing tools needed for a new or growing practitioner business. All in the one software, with practitioner-specific templates, workflows lead magnets and pre-built starting points that help you put them to work.
Rather than giving you a long list of features and leaving you to work out which ones matter, how they fit together and what they could help you do, let's start with what you want to achieve.
Choose what you want to build, improve or grow. We'll show you the Alvéya features that work together to help you build it.
Turn more of the people discovering your business into contacts you can continue to communicate with, rather than relying only on algorithms, referrals or return website visits.
How Alvéya helps
Create lead magnets, opt-in pages, forms, quizzes and other capture pathways, then bring those contacts into the same CRM and email system you use to nurture the relationship.
Practitioner-specific starting point
Use pre-built lead-generation funnel structures, email templates and setup resources rather than mapping the whole journey from a blank screen.
Give people who discover you on social media somewhere meaningful to go next, so the relationship does not have to begin and end in the feed.
How Alvéya helps
Create pathways from your content to a useful resource, opt-in, webinar, offer, booking or email list, then continue the conversation through email and relevant follow-up.
Practitioner-specific starting point
Connect your social content to practitioner-relevant lead capture and nurture pathways instead of treating social posting as a standalone marketing system.
Social content→Landing page→Contact capture→Email relationship
Features working together
Social media scheduling
Landing and funnel pages
Forms and opt-ins
Lead magnet delivery
CRM
Email marketing
Automated nurture workflows
Calendars and offer pages
I want to create a personalised nurture experience
Follow up in a way that reflects what someone is interested in or what they have already done, rather than sending every contact through exactly the same sequence.
How Alvéya helps
Use contact information, forms, tags and workflows to create more relevant pathways after someone opts in, enquires, registers, books or purchases.
Practitioner-specific starting point
Start with pre-built workflow and email structures, then customise the messages, timing and pathways around your audience and offers.
I want to turn interest into enquiries or bookings
Create a clearer path between someone becoming interested in your work and taking the next meaningful step.
How Alvéya helps
Build dedicated pages and follow-up around a service, campaign or resource, then connect interested contacts with the appropriate enquiry, calendar or booking pathway.
Practitioner-specific starting point
Use structured funnel and follow-up starting points so you are not deciding every page, email and automation from scratch.
Service page→Form and CRM→Nurture→Calendar or enquiry
Features working together
Sales and funnel pages
Calendars
Forms and surveys
CRM
Email nurture
Automated workflows
Website pages
Practitioner-specific funnel templates
I want to launch and deliver an online course
Bring the marketing and delivery of your course into the same wider system, from attracting prospective students through to purchase, access and follow-up.
How Alvéya helps
Build the sales pathway, nurture prospective students, sell the course and deliver the content without automatically adding another disconnected course platform to your marketing setup.
Practitioner-specific starting point
Build the campaign around your course as well as the course itself, using connected pages, email, CRM and automation.
Build a professional online home for your business that connects with the rest of your marketing instead of sitting separately from it.
How Alvéya helps
Your website can connect directly with lead capture, email, CRM, calendars, funnels, products and the other Alvéya tools you choose to use.
Practitioner-specific starting point
Start with health and wellness website templates informed by practitioner website experience, then customise them around your own brand, services and offers.
Build the marketing journey around your event, from registration and reminders through to the follow-up afterwards.
How Alvéya helps
Connect the registration page, contact capture, reminder emails and post-event nurture as one campaign rather than assembling each part in separate software.
Practitioner-specific starting point
Use connected funnel, email and automation tools to build the full event pathway in one environment.
Keep the people behind your marketing activity organised so you can see who has engaged, where they came from and how you may want to communicate with them next.
How Alvéya helps
Bring contacts generated through your forms, funnels, website, campaigns and offers into one CRM instead of leaving audience information scattered across separate tools.
Practitioner-specific starting point
Structure your contact management around the marketing journeys you actually use, rather than building a complex CRM architecture for its own sake.
Capture source→CRM record→Tags and segments→Relevant campaign
Features working together
CRM
Unlimited contacts
Contact records
Tags and segmentation
Forms
Email marketing
Automated workflows
Funnel and campaign activity
Prefer to see everything included?
Sometimes you do want the feature list. Here it is. The difference is that now you can see how those capabilities can work together around the things you actually want to build.
Alvéya feature overview
✓Unlimited websites
✓Unlimited products
✓Unlimited sales and funnel pages
✓Unlimited calendars
✓Unlimited opt-in automation
✓Unlimited contacts and CRM
✓Unlimited course portals
✓Unlimited workflows
✓10,000 emails per month*
✓Unlimited social media scheduling
✓Unlimited domain connections
✓Health and wellness email templates
✓Health and wellness website templates
✓Health and wellness funnel and sales-page templates
✓Client portals
✓Setup guides, checklists and resources
✓Optional 30-minute onboarding call*
✓Australian-based platform support
✓No lock-in contracts
✓No transaction fees added by Alvéya^
✓Optional done-for-you setup and customisation
* Email allowance and onboarding-call eligibility apply as described in the current membership terms. ^ Alvéya does not add its own transaction fee to your sales. Standard fees from your connected payment provider may still apply.
A better starting point than a blank screen
The features are only useful if you can put them to work.
Alvéya is not designed to hand you a collection of tools and leave you to architect the system yourself.
Practitioner-specific website, funnel and email templates, pre-built workflow starting points, setup guides, checklists and resources reduce the number of strategic and technical decisions between having the software and actually using it.
You can implement Alvéya yourself with the resources provided, or use optional done-for-you services when time or technical confidence is the bottleneck.
Health and wellness website templates ready to customise.
Pre-built funnel structures for lead magnets, webinars and offers.
Workflow starting points for common practitioner journeys.
Email frameworks you adapt rather than write from nothing.
Category clarification
Designed for marketing and growth, not clinical records.
Alvéya is marketing and growth software. It supports the journey around attracting an audience, capturing interest, nurturing relationships, converting opportunities and delivering digital offers.
It is not a clinical practice-management or patient-record system. If you use separate software for clinical operations, Alvéya can sit alongside it while bringing the marketing side of your business into a more connected system.
Alvéya
Marketing and growth
Website, funnels and lead capture
Email marketing and nurture
CRM, tags and segmentation
Automation and workflows
Courses, products and client portals
Your existing software
Clinical operations
Patient and clinical records
Clinical notes and treatment plans
Practice administration
Clinical compliance requirements
Founder proof
Built from practitioner experience.
Alvéya was founded by Elle Harrison, a former naturopath and practitioner website strategist who has worked on more than 260 practitioner websites since 2018.
That practitioner and website strategy experience shaped the templates, workflows, funnels and implementation resources inside Alvéya. It was not adapted to practitioners after it was built. Practitioner experience shaped it from the beginning.
No. Start with what your business needs now. You might begin with a website and lead capture, an email nurture pathway, a course or a funnel, then add other capabilities within the same environment as your marketing develops.
Can I use Alvéya if I already have a website?+
Yes. Your website is only one part of your marketing system. Depending on your existing setup and goals, you can use Alvéya for other parts of the journey such as lead capture, email marketing, CRM, funnels, automation, calendars, courses and digital offers.
Is Alvéya a practice-management system?+
No. Alvéya is focused on marketing and growth rather than clinical administration or patient records. It can sit alongside appropriate practice-management software used for clinical operations.
Do I have to build my funnels and automations from scratch?+
No. Alvéya includes practitioner-specific templates, workflows, setup resources and funnels that provide a substantially pre-built starting point. You still customise the content and implementation for your business.
Can I get help setting Alvéya up?+
Yes. Alvéya includes Australian-based platform support and setup resources. Optional onboarding and paid done-for-you setup or customisation are also available where applicable.
Does Alvéya do my marketing for me?+
No. Alvéya gives you the software, practitioner-specific systems and implementation resources to make your marketing easier to build and manage. You remain responsible for your strategy, content, offers and marketing decisions unless you separately engage support for an eligible done-for-you service.
See what Alvéya could help you build next.
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