FREE ONLINE MINI COURSE

As a Practitioner, you don't need to do all the marketing things!

You need one clear path for leads to go from "I'm Interested" to "I'd like to work with you."

Learn three simple ways to turn what you already know into a marketing funnel that builds trust.

Enrol now for free!

Built for practitioners who are brilliant at what they do, but don’t want another job called “marketing”.

Natural health practitioner smiling in her clinic
  • You already have real expertise and an established practice
  • Your marketing has grown piece by piece rather than as one connected system
  • You want a more sustainable way to turn interest into enquiries
  • You don't want your marketing to stop every time the practice gets busy
  • You may be building a course, program, group offer or another way to extend your expertise
  • You want marketing to feel useful rather than pushy
  • You want clarity before you invest in more technology

What happens between someone finding you and someone being ready to book?

For most practices, that part is left to chance. This course is about giving it a shape.

Natural health practitioner working at her desk in a bright clinic room
  1. They discover you Instagram, a Google search, a friend’s recommendation
  2. They learn something from you
  3. They start to trust you Follow-up that keeps teaching while you see clients
  4. They’re ready for the next step And it didn’t need you to post every day

What sounds most like your practice right now?

Pick the one that stings a little.

The missing middle

The gap is where interested people can disappear.

Not because you need more marketing. Because there often isn't a useful next step between finding you and being ready to book.

  1. They discover you A post, a search, a recommendation
  2. They visit your website or Instagram Services, a bio, a booking button
  3. “Not right now” Interested, not ready, nothing else to do
  4. They leave And you never knew they were there

This is how the feast-and-famine cycle can start. Marketing depends on you being available to do it, so it stops when the practice is full and has to start again when things quieten down.

Practitioner talking with a client during a consultation

There isn’t one “right” way to do this.

The course walks you through three different education pathways. You don’t need all three. The goal is to understand how each one works and choose the one that makes sense for your practice.

“I want something simple that can work quietly in the background.”

Turn one useful piece of your expertise into a small resource potential clients genuinely want. It can keep working long after you've created it, without requiring you to constantly create something new.

Why it works
People get something helpful immediately, and you get a way to keep in touch with someone who was only ever going to scroll past.
Who it suits
Practitioners who want one thing running before they add anything else, and who’d rather write once than post constantly.
A practitioner’s free guide displayed on a phone screen

How someone moves through the micro magnet pathway

  1. Instagram, Google or your website
  2. A short, genuinely useful resource
  3. Their email address
  4. Helpful follow-up, sent automatically
  5. Ready to take the next step

This isn’t another course telling you everything you “should” be doing.

You don’t need to build everything. And this course isn’t going to convince you otherwise.

Instead, you’ll look at three realistic pathways and understand how each one works, what you’d need to create, what technology is involved, what kind of practice it suits, what happens after someone opts in, and how it can eventually lead towards working with you.

Then you choose one. Or you decide you’re not ready for any of them yet.

Either way, you’ll leave understanding what your marketing could actually look like, instead of collecting another list of things you feel like you should be doing.

A calm practitioner workspace with a notebook and laptop

By the end, you'll know what your options actually look like.

“I know I need to do something…”

“I understand the three pathways,what each one involves, and which direction I'd explore first.”

  • Understand the three pathways
  • See how each one actually works
  • Understand what you’d need to create
  • Know what technology is involved
  • Understand how someone moves through it
  • Know what happens after someone opts in
  • Choose your starting point
Practitioner mapping out a plan in a notebook
The format

What you’re actually registering for.

Preview of the free mini course lessons

What’s included

Twenty-Four short lessons across three pathways, plus guidance to help you understand which direction makes sense for your practice.

How it’s delivered

Online via our member portal , so you can work through it whenever suits you.

Time it takes

Around 75 Minutes in total. Watch it in one sitting or one lesson at a time.

Resources

Copywriting and sales page structure templates to help you map your own pathway as you go.

Access is instant. Register and you can start straight away.

Free mini course

Your expertise is already there. Let’s give it somewhere to go.

Discover three simple ways to turn what you know into an education pathway that keeps building trust, even when you’re busy doing the actual work.

Get free access

100% free. No credit card. Instant access.

Practitioner welcoming a client into a warm clinic space

A lead pathway is more than the thing you create.

A guide, quiz or webinar is only the beginning.

What happens after someone opts in matters just as much: where their details go, what they receive next, how you stay in touch, and what happens when they're ready.

We'll look at the whole journey, not just the lead magnet.

All features included in one subscription

No lock in contract

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